How League of Legends Created Its Own Mainstream

League of Legends has a festival atmosphere, the most coveted demographic, and an ecosystem that’s like combining ‘the NBA with the MCU.’

How eSports became mainstream

Behind League of Legends, E-Sports's Main Attraction - The New York Times

New League of Legends games are powered by Unity Engine

Why Rocket League Might Be the Perfect Mainstream Esport - IGN

League of Its Own: The Video Game That Shaped a Generation

Behind League of Legends, E-Sports's Main Attraction - The New York Times

JJ Lin: 'I envision esports being seen as mainstream sports

Valorant is the anti-Overwatch — so can it be a more successful esport? - The Verge

League of Its Own: The Video Game That Shaped a Generation

Sports Illustrated's new esports vertical is proof that mainstream media hasn't given up on competitive gaming - Digiday

Logitech G jumps mainstream K-POP bandwagon - TECHx Media

eSports – are you ready for a new era in sports advertising? - InCrowd